Lean Startup is not a method that makes your system more cost-efficient, but rather more efficient while still remaining useful. Every year, new startups emerge. Good products, massive promotions accompanied by various media reviews, and sweet promises that consumers will gain great benefits if they become users. However, not long after, some of these much-hyped startups are no longer heard from. As we often hear, an entrepreneur is bound to succeed as long as they have strong determination, cleverness, the right timing, and—above all—a great product. In reality, a promising start often ends in failure. Most new products do not succeed in the market, and bitterly, some are not used by anyone at all. This raises the big question: which strategy went wrong?
Through scientific research and his experience in founding and growing various startups over the years, Eric Ries introduced a new method, Lean Startup. An extraordinary system that allows entrepreneurs to quickly find the answer to the question: how can we more rapidly learn what works and what must be discarded right away?
Description:
Lean Startup is not a method that makes your system more cost-efficient, but rather more efficient while still remaining useful.
Every year, new startups emerge. Good products, massive promotions accompanied by various media reviews, and sweet promises that consumers will gain great benefits if they become users. However, not long after, some of these much-hyped startups are no longer heard from.
As we often hear, an entrepreneur is bound to succeed as long as they have strong determination, cleverness, the right timing, and—above all—a great product. In reality, a promising start often ends in failure. Most new products do not succeed in the market, and bitterly, some are not used by anyone at all. This raises the big question: which strategy went wrong?
Through scientific research and his experience in founding and growing various startups over the years, Eric Ries introduced a new method, Lean Startup. An extraordinary system that allows entrepreneurs to quickly find the answer to the question: how can we more rapidly learn what works and what must be discarded right away?